A custom manufacturing shop owner was expanding rapidly and needed to build a new facility in order to expand to operations to meet with increased sales. In order to build the new facility, funding was needed, and a loan was preferred to avoid sharing equity. The team at Strategic Collisions worked with the owner to produce:
A concise business model that identified key target customer groups
Demonstrated the value that these customers looked for when hiring the custom shop
Quantified the value of the project backlog along with analysis of new product offerings that could be delivered once the new facility was complete
Coaching with the entrepreneur to present the story of how they exceeded their customers’ expectations and achieve meaningful profit margins
As a result of the business model development process and coaching, the entrepreneur was able to secure a business loan that more than covered the cost to build the facility, at very favorable rates. This was achieved in a single visit with a loan officer at a conservative funding firm that followed strict lending guidelines.